If you have a site online through which you make online transactions, then it is important that you know where you are ranked for your selected keywords. Finding out where you rank is not as easy as you might think, particularly if you have more than one website. If you only have one then you might be able to track it using manual searches, but if you have more than one site, you might try using one of the available rank finding sites online.

There are a few issues with these sites. They seem to take their results from a different hub than the search engine is working off at the time and so never gives truly accurate results. Also, the regions (i.e. Google.co.uk or Google.com) tend to be limited to worldwide, and so you will rarely be able find your rankings in a specific country.

The problem is made worse by the limits Google has put on the amount of searches you can carry out in an hour (currently 200). Making 200 searches is the equivalent to searching 4 keywords and browsing through the results up to page 50. If you have a few sites with several keywords each, then this can pose a big problem.

The solution is to use a semi automated program that will run your searches within Googles time limits and produce reports that give you accurate data time after time. Additionally you will want to be able to keep current information on your current backlinks, current keyword traffic volumes, competitor site information etc.

Most, if not all of the software available online, will not have all of these features, let alone the option to white label it and sell it on as your own. If you are a search engine optimisation company, then your results will define your reputation, and finding software that accurately reports all of the hard work you will have been doing for your clients is a key factor in allowing your them to keep track of those results.

Because your clients wont understand your business as well as you do, you should provide them with up to date information to help them see what you are doing and what you are achieving for them. It is unlikely that your clients will understand the ins and outs of seo and so creating some key performance indicators for them is a good step to take to allow your relationship with them to grow and for them to be comfortable that you are doing all you can to improve their rankings.

To try the best search engine rank reporting software visit rank reporter: search engine rank reporting software

Tags: advertising, business, computers, internet, Internet Marketing, marketing, promotion, search engine optimisation, search engine optimization, search engines, seo, site promotion, software

This entry was posted on November 30, 2009 at 4:12 am. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Posted in Internet Marketing by George Pearson Shearsmith No Comments Yet